Latest Posts

Two Key Questions for Any Community Manager

by Ryan Crowe

  Originally posted to SocialFish.com  Online Community Management is a profession that has seen a huge boom and evolved over these last couple of years. For Community Managers, this has happened fast; we’re still trying to develop key concepts that will help current and future Community Managers do the job. I believe one of the most fundamental concepts is […]

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3 Ways to Identify Influencers for Your Blogger Outreach Campaign

by Ryan Crowe

Originally written by me for SocialFish.org, picked up by Social Media Today SocialFish link: http://www.socialfish.org/2013/07/3-ways-to-identify-influencers-for-your-blogger-outreach-campaign.html Social Media Today link: http://socialmediatoday.com/maddiegrant/1605636/3-ways-identify-influencers-your-blogger-outreach-campaign So, you’re about to kick off a Blogger Outreach campaign. If you have a blog and you haven’t planned to do blogger outreach – you need to start planning. The point of this post isn’t […]

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6 Ways to Get Your Employees Blogging

by Ryan Crowe

Recently, at my company, I was tasked with starting up a company blog. This is where it gets fun… we have helped our clients build successful blogs and come up with a blogging strategy, content calendars, etc. Now we just had to follow our own advice. Most of this falls under my purview as I […]

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Community Management Strategy: Data, Not Emotions

by Ryan Crowe

Originally written for The Community Manager Not too long ago, I stumbled across a wonderful article by Steph Parker posted right here on TCM. The introduction to metrics is important for community managers. I’ve felt that the trend has been approach to community management dealing in “feels”—and ignoring metrics. But once you get the hang […]

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How I Learned to Stop Worrying and Love the Buzzword

by Ryan Crowe

When You’re Wrong, You’re Wrong This is a bit like eating crow for me, which is unfortunate for many reasons – including but not limited to: I don’t like being wrong, I don’t like being wrong in public, and “eating crow” is borderline traumatic imagery for me because of the homophony of the ornithological subject […]

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Establishing a Voice for a Brand

by Ryan Crowe

  (originally a conversation I had via my G+ presence in the Social Media Professsionals Community that I founded, I also posted it at Protosocial to see how it would rank with the new Quora Blogging platform) Establishing a Voice for a Brand a high-level approach Just  thought I’d journal/share with you all something that […]

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Metadata and Quora Blogs

by Ryan Crowe

(originally posted on my Quora Blog, Protosocial. ) Metadata and Quora Blogs, what can and can not be done in terms of optimizing the text content in a Quora blog for SEO purposes? I suppose we’ll start to see several potentially savvy, SEOs and digital marketing ‘gurus and mavens’ start to pump out blog posts […]

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Your Big Brains Can Raise Awareness of Your Organization Part 1 of 2

by Ryan Crowe

Originally written for socialfish.org One of the tips you always see or hear or read about when it comes to becoming more active in social media is ‘become an industry resource/thought leader/trusted by showing expertise’. There are a couple of ways to do this as an organization or as an individual. You can write blogs, […]

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Social Media Pros are Poisoning Own Well

by Ryan Crowe

  Originally posted to my G+ account. Poisoning Our Own Well establishing habits on social networks that diminish person-to-person interaction So, as many of you know – I work in social media – I post links about it, I blog about it, I speak about it, and I dream about it. I love to talk […]

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11 Things to Consider Before Hiring a 23-yea… err.. Someone to Run Your Social Media.

by Ryan Crowe

This is a response to Hollis Thomases’ article ’11 Reasons a 23-Year-Old Shouldn’t Run Your Social Media’ Hello, I’m Ryan Crowe – I’m a 25 year old social media strategist and manager. I’ve made some choice edits to Hollis Thomases‘ article that appears on Inc. and Time. I’ve made some edits below that show that […]

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